BUSINESS BY DESIGN

WE’RE DESIGNERS, WRITERS, PARENTS, MENTORS, MUSICIANS, MANAGERS, MARKETERS, VOLUNTEERS, PROGRAMMERS, FILMMAKERS, MBAS, AND DREAMERS. FOR US, DESIGN IS A PASSION, A SPORT, AND AN OBSESSION.

WATSON CREATIVE is a design-led business consultancy firm based in Portland, Oregon. Matt Watson earned his stripes working for Lippincott (NYC) before moving back to Oregon. There, he spent over ten years at Nike as a designer in several key business categories. The last position he occupied was senior member of Nike’s creative team, where he helped evolve NIKEiD. Today, NIKEiD dominates the world in customization, both online and in Nike’s brick and mortar stores. Matt brings knowledge and experience of 43 retail seasons across product, retail, brand, digital, and marketing, including 5 Olympic Games, 11 global initiatives, and 52 professional athletes. Matt has collaborated with Apple, EA Sports, PlayStation, Marvel, Lego, Pendleton, and Audi, among many others.

Today, WATSON CREATIVE’s portfolio includes Fortune 100 companies, government agencies, global sports teams, celebrities, and small boutiques, as well as over ten years of results with Nike. A balance between creative problem-solving techniques and our proven business sense supports an infrastructure of ideas that benefits you directly.

Our headquarters are tucked away in Portland, Oregon, nestled between the Pacific Ocean, the Columbia Gorge, some national forests, as well as a few volcanoes. Portland is the perfect catalyst for creativity and mischief; it’s a place to stretch our legs and develop original, evolving, and meaningful solutions for our clients.

Whether you’re trying to shake up your brand positioning, rebrand your company, get a startup off the ground, or find a team of experienced leaders to co-pilot your brand internationally or locally, it all starts with a conversation.

CALL. EMAIL. TEXT. WE’D LOVE TO HEAR FROM YOU.