OPNW // Rebrand
PORTLAND (OR) – March 14, 2014 – Office Products Nationwide, a nationwide office supplier based in Portland, Oregon, today announced their successful corporate rebranding in partnership with design-led consultancy firm Watson Creative.
Formerly known as Office Products Northwest, the locally owned and operated business chose to rebrand itself at a time of great opportunity for growth on the national stage. With the help of design-led business consultancy firm Watson Creative, the company changed its name to Office Products Nationwide, streamlined and refreshed their online services, and evolved their visual presence.
“Watson Creative did a wonderful job in our rebranding effort,” said Paul Zimmerman, president of Office Products Nationwide. “From our website to our collaborative material, their effort was fantastic.”
“Office Products Nationwide made the decision to partner with us at precisely the right time,” said Matt Watson, creative director of Watson Creative. “With our help, they have successfully repositioned themselves in the marketplace, and they are now poised to claim their rightful place on the national stage thanks to a strong, comprehensive communications strategy and a solid brand built on innovation, service, and a dedication to customers that far exceeds their competition.”
About Watson Creative
Watson Creative is a design-led business consultancy firm based in Portland, Oregon. Founded by Matt Watson, a design expert with 11 years experience with Nike, Watson Creative offers a wide range of business-led design services, including brand management and strategy, rebranding services, web design, VIP and athlete branding, and business strategy.
About Office Products Nationwide
Office Products Nationwide is a locally owned and operated supplier of office products and furniture based in Portland, Oregon. Formerly known as Office Products NorthWest, the company has forged strong partnerships with businesses in the Portland, Seattle, and San Diego areas, and are quickly expanding nationwide.
OPNW // Rebrand
by Watson Creative