The total expression of the body in dance is at once refined and raw. Controlled. Choreographed. But also graced with abandon. Oregon Ballet Theatre hired Watson Creative to rebrand the organization. Based on the success of that engagement, OBT offered Matt Watson a seat on the board. As the theatre’s ongoing creative and marketing partner, we concept, design, and execute award-winning campaigns that strike the balance between tradition and innovation, control and chaos. Vital. Vibrant. Dance.